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自媒體 We Media

作者: admin來源: 網絡文章 時間: 2019-03-05

自媒體

We Media

In the era of We Media, citizens can publish and circulate information and opinions online, develop their own user profiles, and become independent "media entities."

在自媒體時代,民眾可以在網上發布、傳播信息和觀點,建立自己的用戶概要,成為獨立的"媒體"。

近日《中國青年報社》社會調查中心聯合問卷網對2003人進行的一項調查顯示,59.6%的受訪者坦承對爭議性事件(controversial incident)的認知受自媒體(We Media)影響大。調查顯示,24.6%的受訪者大量閱讀網絡上自媒體產出的內容(do a lot of reading generated by We Media)。情感生活類(48.5%)、心靈雞湯(Chicken Soup for the Soul)類(46.1%)和時政新聞(political news)類(38.4%)是最受受訪者喜愛的自媒體內容。

調查還顯示,45.8%的受訪者認為自媒體有趣的內容(interesting content of We Media)最具吸引力,43%的受訪者則認可自媒體采用的多樣的表現形式及風格(varied forms and styles of presentation employed by We Media);20.7%的受訪者稱,他們通過自媒體發現了高質量、有思想的內容(high-quality and thoughtful content)。但也有34.7%的受訪者抱怨稱,相較提高內容質量(improve content quality)而言,自媒體更注重"追熱點"(prioritize hot topics)。與此同時,抄襲問題仍然非常猖獗(plagiarism remains rampant)。

【相關詞匯】

新媒體 new media

社交媒體 social media

網絡直播 live video streaming

網紅經濟 internet celebrity economy

粉絲經濟 fan economy

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